“Market Ready for Enequis Systems”
Mats R Karlsson is Enequis chairman and a person who has been involved in building up several renowned international companies with a technology focus. He makes the assessment that the market is ripe for Enequis solution because the rapid transition towards a fossil-free society that is also more dependent on electricity makes demands on the power supply that today’s electricity grids and properties cannot cope with. A development that involves problems that Enequi should be with and solve. How do you briefly describe the outlook for Enequis systems?
The outlook is very bright. Enequis system is the solution to an efficient electricity supply because it is capable of both charging and storing energy. It will be a must for many owners of rechargeable vehicles where the requirement is to get it charged in the shortest time possible. If nothing is done, the challenges are very high on the future of electricity networks and we risk more or less a collapse when we readjust from fossil fuels to renewables. Here, Enequis systems will contribute to a smoother transition and to a reasonable investment. In addition, it is recyclable to almost 100 percent.
Buying Enequis Systems is an investment that can be made for several reasons. To make the electricity supply practical to work better. It is an investment that generates returns through energy storage. Contribute to the creation of a more sustainable society. What do you think is most important to customers?
My understanding is that customers in Western Europe – whether it be private or corporate customers – see functioning electricity distribution as a matter of obviousness. Our lifestyle simply requires it. But when the fleet of rechargeable vehicles grows at a rapid pace and new alternative energy solutions are also being established and rapidly gaining new ground, existing electrical systems will be stresstestas. Some will crash together. Here, Enequis systems can become an important part of the solution for many – both individuals and companies that, for example, own and manage properties.
How ready is the market for Enequis systems?
The insight varies greatly. This is because today’s energy supply is still working and many do not realise that the current transition towards a more fossil-free and more electricity-dependent society will bring with it new challenges.
I am convinced that professionals and experts are already seeing the need today. And one is ready to make investments in Enequis systems. But most people wake up when you experience problems, that is to say you have problems with the power supply. I do not want to be alarmistisk, but in some cases we risk regular blackouts if we continue to turn a blind eye to the current challenges of today’s development. How many have Primuskök at home in case there will be a longer power outage? One acts the day a problem arises simply.
Moreover, those who have not yet realised the problems we are facing can be lured by our system because it allows for the cost-effective storage of energy from, for example, solar cells, which can then be used when it is most needed. Here, an investment in Enequis solution provides better returns compared to selling back the energy to power companies, which is the alternative if electricity from solar cells is not consumed when produced.
What are the challenges of breaking new ground by launching a system you are alone in?
Being a pioneer and first out is always a challenge as the market must be trained and informed. Normally it takes time to build the market, but with current development it can go significantly faster. The development-where we move to renewable energy sources and rechargeable vehicles-comes with such a force and will have challenges to be solved.
Here, Enequis systems are a cost-effective and flexible part of the solution. We must also confirm this by the great interest that the people of industry show us.
In what areas can you, with your industrial background, mainly contribute?
My experience in building and scaling up companies internationally I hope will come in handy for Enequi. Then I can help you find the right channels to the market and open contact-areas to opinion leaders and decision makers. Of course, it is also about contributing strategic skills and supporting management in thorny issues.
Where in the world will it be easiest to establish Enequi? And why?
In western Europe and in markets that are so-called early adopters. The Nordic region is in the forefront of rechargeable vehicles, Germany in terms of solar energy, Spain and Portugal in terms of alternative energy. It can be added that all of these markets need agile solutions to store energy.
Enequi is newly started. How much of your time do you put on the company? And what do you feel about the company and its business?
I put the time needed to bring the company forward, so right now it means that most of my waking time goes to Enequi. And it is a true pleasure because it is extremely exciting to work with a company that has a unique solution in a hot area. Where we also make great use of both the end user and the environment.
Mats R Karlsson
Age: 59 years
Education: Industrial Engineering, Linköping University
Relevant Professional Background: CEO and senior positions from Axel Johnson International, AxFlow, Munters and Primus-Sievert. Board assignments in VBG, Fire fighting Systems and Ideation
Car: Yes (Audi A6, SaaB 9-5), rechargeable Mercedes to three-year-old
Home Electrical Supply: Yes
Unknown Talent: Abdominal speaker and sea race with 14 podiums on Gotland around